Business Articles

Special Report - Financing by the crowd

Everything you need to know about ‘crowdfunding,’ an increasingly popular way for small businesses to raise much-needed capital

By Mark E. Battersby
Published: October 15, 2012

While many hobby-store owners have never heard of “crowdfunding,” a few others are using this funding source to underwrite the costs of special events, promotions and sponsorships. Crowdfunding is becoming a new and viable financing option.

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