Business Articles

Margin Makers - Hexbug Nanos

By Tim Kidwell
Published: February 14, 2011
How often are you able to show a toy or hobby product to a customer and have him or her transform from an unimpressed observer to an excited participant? That is exactly what happened here at the office when a bunch of hardcore, diehard model railroad, scale model and radio-control hobbyists saw the Hexbug Nanos from Innovation First.

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