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New look for Walthers' Cornerstone structure packaging

Published: May 3, 2012
cornerstone boxes
Wm. K. Walthers Inc. has announced a new look for its Cornerstone HO- and N-scale structures. In a move to enforce the strength and vitality of Cornerstone products, models released in the second half of 2012 will feature the new package design.

Both HO and N packaging are clearly marked for their scale and feature the new Cornerstone logo and the signature blue and yellow color scheme, topped by a multicolor label with a full-color photo of an assembled and painted model. Each kit box is shrink-wrapped, and Built Up structures are secured in clear-domed plastic presentations. The main panel of every kit features a list of basic tools required for assembly and ancillary specifics, such as drill bit sizes or special glues under a “Required for Completion” header. Key features of each kit, complimentary products and overall dimensions are also provided, and packages have bar codes for fast checkout and inventory control.

Dealers will find the new packages will offer better protection during shipping, display and in storage.

For details on the new Cornerstone line or to open a Walthers account, dealers may call 800-877-7171.